What if we treated ourselves to a vintage piece signed by Isabel Marant?

This publication is also available in: Français English (UK) Deutsch Italiano Español

Shopping for luxury pieces at sweet prices and eco-friendly: this is the promise of the ambassador brand of French touch: Isabel Marant. 

With evolving consciousness, ecological urgency, and a boycott against overconsumption… one thing is for sure, the textile industry is changing. Many designers are following this movement. Among the luxury brands that promote upcycling and bring vintage back into fashion is Isabel Marant. 

From her eponymous brand, the fashion designer is known for her ecological commitment and her taste for artisanal manufacturing. Her positioning has always been clear: to dress everyday women in timeless clothing designed to last. And to give more meaning to her values and reflections, the stylist decided to launch a Vintage online section a few months ago. The idea? To give a second life to branded fashion pieces that are no longer worn by reselling them on her platform. 

Between Ecology and Solidarity, Isabel Marant Commits

Isabel Marant has always championed eco-responsibility. In fact, she has made it her trademark, as for someone who speaks of the ecology of clothing, there is no doubt that the design of fashion pieces must align with tomorrow’s environmental challenges. 

No one is surprised when she decides to engage further by launching her Vintage platform. This project thus has two purposes. The first is to extend the life of pieces a little longer by offering customers the chance to resell the Isabel Marant clothing they no longer wear on the section of the site or in one of the participating shops. These pieces are then sorted and selected by a dedicated team to be put back online. It’s a virtuous cycle that relies on the strong values upheld by the designer: the notion of transmission, circular fashion, and eco-responsibility. She also invites every customer to reflect on their consumption habits. 

The second purpose is solidarity. All profits collected are donated to the Isabel Marant foundation. The goal is to support women’s education and promote craftsmanship in indigenous communities. 

An Online Wardrobe Under the Sign of Second-Hand

The Isabel Marant woman is the everyday woman, feminine yet a bit nonchalant. A style that is undoubtedly classic, but always twisted with a detail that makes the difference. An emblem of French touch, the designer’s pieces have managed to charm Parisians, as well as the most influential fashionistas over the past 20 years. So, the surprise is great when we learn that we can find them in her vintage wardrobe, and at sweet prices!

To be put online, the pieces are carefully collected, sorted, and packaged by a dedicated team from the brand. From shoes to accessories, ready-to-wear for women and men, or seasonal essentials, you can find everything! Sizes also vary to offer options for all body types. As for prices, you can snag a second-hand bag for 270 euros, a belt for 80 euros, or a wool sweater for 130 euros. Great deals assured!

And the cherry on top? A voucher is immediately given to the seller, which he or she can use to splurge on a piece from the new collection or to find their favorite vintage item. 

Modalova, a new perspective on fashion.