Bobo Choses x Nobads: Family Care Reinvented

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Known for its graphic looks, colorful and artistic styles, the most trendy Spanish label in the kids’ fashion scene has launched its first skincare collection in collaboration with a Korean brand, specializing in body care. This collaboration is centered around family, as the Catalan brand and the cosmetic expert have designed 9 body care products for parents and children. Let’s shine a spotlight on the new collaboration Bobo Choses x Nobads.

Two brands, two vibes

Reflecting a creativity that is both contemporary and rooted in the tradition of artisanal design, Bobo Choses is recognized for its strong identity and its universe intimately linked to the art of living differently. Founded in 2008 by Adriana Esperalba, the brand has since captivated the parenting scene. Present in nearly 46 countries, the label offers a range for babies, children, and now women for a few years, not to mention an accessory line for each.

With a cutting-edge positioning, Bobo Choses has continually reinvented children’s fashion, offering increasingly colorful and graphic collections. The latest? “Joy,” the spring SS25 collection, conceived as an ode to optimism and carefree living, marked by a sunny palette and playful prints. A whole Folk universe that has captured the hearts of parents and their children, as well as labels in search of partnerships.

In this spirit, Bobo Choses has teamed up with Nobads, a Korean skincare brand, in reference to K-beauty, focusing on family care products. With a natural approach to cosmetics, the label prioritizes gentle formulas that are environmentally friendly. Shampoos, lotions, facial cleansers… all are suitable for both children’s and adults’ skin.

Between creativity and expertise

On a foundation of shared values, the duo Bobo Choses X Nobads launched their co-created range on February 18: a collection of 5 skincare products designed for both young and old. Both labels are ecologically engaged, committed to providing quality-controlled products that meet the needs of today’s families.

By collaborating, the brands reimagined the world of skincare, infusing it with their respective DNA: on one side, the creative and poetic spirit of Bobo Choses, which adds a narrative dimension to the collection, and on the other, the rigor and technical innovation of Nobads, ensuring optimal efficacy and impeccable safety.

The result is nothing less than a collection where each product is designed to meet the delicate needs of sensitive skin, presenting itself as a daily essential that is great to have in the bathroom as well as in a diaper bag. In this context, the collaboration aims to be a vector of renewal, an invitation to explore care through simplicity and quality via skincare rituals. With a clear message: it is possible to combine expertise, aesthetics, and responsibility to create a unique experience that enhances both the brands’ image and the daily lives of families.

Bobo Choses X Nobads: what can we find in the range?

The range includes 9 skincare products, all made from responsibly sourced and environmentally friendly plants. The collection revolves around essential products, ranging from foaming cleansers to shampoos, lotions, or facial creams.

Each product has been designed with an emphasis on natural formulations while incorporating a unique sensory dimension: creamy textures and delicate scents underscore the brands’ commitment to accessible yet responsible self-care. This range presents itself as a true “skincare collection” signed by two iconic labels. In terms of pricing, expect to pay between €18 for a single product and €68 for a pack.

Behind the functionality of the products, there is a desire to transform a simple everyday item into an experience that invites relaxation and wonder. The bottles are carefully packaged, and the aesthetics reflect the iconic “playground” imprint of Bobo Choses.

Ultimately, the collaboration between Bobo Choses and Nobads brings a breath of fresh air to the world of children’s skincare, where each product embodies a promise of well-being, quality, and style. The products are available online, on the websites of both labels, as well as in stores.