Laziness Beauty: What if true luxury was doing less?
No, lazyness beauty is not just about wiping your face with a cloth and calling it a day. It’s not laziness, but a deliberate choice of simplicity. The idea? To slow down, lighten your beauty routine, and return to the
Clean Sunscreens for Kids: What to Pack in Your Summer Beauty Bag?
At a time when even the smallest grain of sand comes with an Instagram filter, sunglasses are no longer chosen solely for their protection factor. The summer of 2025 is shaping up to be scorching. For demanding mothers who prioritize well-being,
Fruit Skin Nails: the manicure we’re going to love this summer!
This summer, forget about classic nail polish colors and those truly boring French tips. This summer, an ultra-fresh trend is gently making its way to the tips of our nails: the fruit skin nails manicure. Also known as “fruit nails”
Skinbooster, LED, radiofrequency: the star treatments of 2025 for transformed skin
There was a time when we sought to mask the signs of aging. Today, we embrace them. In 2025, aesthetic medicine no longer promises radical transformations, but rather a tailored, more intimate, almost intuitive approach. Neither artificial nor uniform, the
The Cold: 5 Ways to Make It an Unexpected Beauty Ally
We don't really like it; in fact, we even avoid it. And yet, the cold is our friend. Yes, it just takes a bit of getting used to at first, and once you see the results, you'll want to continue.The
The secret language of perfume
Some languages don’t require words. Perfume speaks in whispers—on the skin, through memory, in silence. It reveals without ever shouting, leaves behind a trace more eloquent than speech. Inside every bottle lies a code: an architecture of notes, accords, and
Cosmetics: Why Organic Has Changed Everything?
Avant 2016, les produits naturels ne représentaient que 1 % du secteur mondial des cosmétiques. Les cosmétiques conventionnels aux publicités attrayantes et rassurantes avaient le monopole du marché. Issus de la chimie lourde, ces produits promettent des résultats rapides et
Elevating the Skin: Towards a Beauty Infused with Softness
Away from standardized rituals, contemporary beauty leans towards a more intuitive and sensory approach. Every gesture becomes a celebration, every texture a moment of comfort. Far from being just a routine, facial care resembles an art, where precision and delicacy
Why is the beauty of mature women so underrepresented in mainstream beauty?
Finally! Mature women are beginning to take the place they deserve! We know that beauty does not, well, no longer has an age. Yet, as soon as one crosses the symbolic threshold of fifty, they almost entirely disappear from traditional
Aime Dietary Supplements: The Secret to Perfect Skin
We all dream of having the most perfect skin, regardless of our age! Eating well and taking care of ourselves is important, but sometimes, that's not enough. However, there's no question of giving up; a solution exists: nutritional supplements for