The Calvin Klein Bra: How to Be Sexy and Sporty?

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Iconic in the sportswear fashion scene, Calvin Klein Underwear is more relevant than ever.
Let’s take a look back at this brand that is both sexy and sporty, focusing on an iconic piece: the Calvin Klein bralette.

What is the origin of the Calvin Klein brand?

Calvin Klein, born Richer Klein, is an American designer born in 1942 in New York. In 1968, he founded his eponymous house with his childhood friend Barry Schwartz, initially selling women’s coats. He had one idea in mind: less is more. The creations would be minimalist and without excess. Ten years later, he launched the jeans collection, which was a significant success.

In 1982, the brand diversified even further and a line of cotton underwear for men and women, Calvin Klein Underwear, was born. It quickly became the reference in lingerie, particularly thanks to very sensual and sultry advertising campaigns.

The bralette model became an essential piece of women’s wardrobes, already a precursor of today’s trend as it was worn alone like a top.

The Calvin Klein Bralette

The crop-top and sportswear trend emerged a few years ago, so it seemed evident that the sports bralette would make a grand return to our wardrobes. And it has! Highlighted on social media during the ‘#MyCalvins’ campaign launched in 2016, it quickly became a must-have for fashion-savvy individuals.

Worn classically as a bra or visibly paired with a jumpsuit or a sheer top, display your Calvin discreetly without overdoing it. You can also opt for a high-waisted pant, which will reveal only a small piece of skin, or pair the bralette with an elegant blazer.

So, whether you choose it in a solid color (black Calvin Klein bralette, white, or gray) or in an original print, it’s never too late to adopt the Calvin bralette Klein.